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Piazza Affari

Why There Is a Ferrari Formula One Car Parked in the Heart of Milan?

Milan (Italy). Today I was walking around Milan downtown and my attention was captured by an interesting scene: some Ferrari cars – including a Formula One model – were parked in front of Borsa Italiana’s building (Palazzo Mezzanotte), the headquarter of Milan Stock Exchange.

Why?

The answer is quite simple and intuitive: today (January 4th, 2016) there was the Ferrari launch on the Milan Stock Exchange, and to celebrate the event, several cars were parked in front of the building’s entrance. A nice situation for some unusual photographs…

 

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The Italian Stock Exchange (Palazzo Mezzanotte)

Milan (Italy). Piazza Affari is an important square in Milano, not only because it hosts the Italian Stock Exchange, but also because there is the famous sculpture named “L.O.V.E.”, crafted by the Italian artist Maurizio Cattelan. L.O.V.E. is an acronymous: L is for “Libertà” (freedom), O is for “Odio” (hate), V is for “Vendetta” (revenge) and E is for “Eternità” (eternity). The statue represents a hand, which is making the typical fascist salutation, but with all the fingers – except the medium one – cut or consumed. It must be considered that the building of the Italian Stock Exchange is an example of architecture from the fascist period – therefore the finger can be intended as directed to fascism and, in general, to every regime. However – as the majority of people think – it’s also a clear “f**k off” to the financial world. Whichever meaning you want to see within L.O.V.E., I recommend a visit to Piazza Affari: during the day it is crowded by white collars and bankers, but by night it is surprisingly quiet and silent.

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